Sunday, 11 September 2011

What's a Virtual PA worth?

Well, that depends how you measure value.

If you are considering hiring a traditional PA to look after you and organise your life, then that's one thing, but if you are looking for someone to front your organisation when you're not available, adding to the image size and importance, then that's has a completely different value.

In fact, PAs are experiencing a resurgence after years of decline. I wrote a brief article about this based on my experiences of IBM and the life after - read my article called Virtual PA .... How did I manage without one? The basic premise is that PAs were seen as dispensable, which started during the 1990s as IT enabled Executives and Professional alike to do-it-themselves, and very soon everyone became self-sufficient. But, recently we've all realised that our time is better spent on high value activities, and now many of us are looking for good old-fashioned PA support. Low and behold, we've discovered that IT has enabled a new breed of Virtual PAs to emerge, just in time.

The Virtual PA, otherwise known as Virtual Assistant, Virtual Secretary, Remote PA or Remote Secretary, can perform a variety of business admin and personal organising tasks. If you would like to know more about what they could do for you, take a look at the range of Virtual PA tasks you can expect them to undertake.

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