Friday 2 October 2009

Improving SEO: an easy way to get more inbound links

The search engine performance of your website is strongly linked to the quantity and quality of inbound links, but acquiring these can be time consuming - here's a tip to make it easier.

There are many ways to get good quality inbound links. Three of the best ways include:
  1. Write informative articles about your subject and post them to article sites (e.g. www.ezinearticles.com) to get your content syndicated for wider circulation
  2. Write a press release about new clients or offerings and post it online (e.g. www.prlog.org) - we've found PRLog has better search engine visibility than other free PR sites we've tried
  3. Register with online Directories - see SEO Company's Top Directories for a list of the top Directories and Inbound Link Quality rating - it's a real eye-opener
Writing articles is probably something only you can do - only you have the knowledge and insights required - and posting these online is easy. Writing Press Releases is specialist skill, although it can be learned sufficiently to do it yourself, especially "lightweight" online pieces, but a real PR opportunity should be handled professionally. Registering with Directories is worthwhile for inbound links , and you may get direct enquiries too, but it's a pain to do and time consuming.

Registering with Directories and posting your articles and press releases online - perhaps even writing these too - should fall within the capabilities of a good Virtual Assistant. IT-savvy VAs offer this new form of marketing support service, which can extend to a level of expert e-marketing advice based on their own knowledge and experience. It's fast becoming essential support for small businesses grappling with the demands of new online marketing techniques.

For more ways to help you save time, money and hassle Search This Blog or visit www.office-lifeline.co.uk